More than 300 people make up Carat UK, working here at 10 Triton Street in London's Regent's Place development opposite Great Portland Street tube station.

As well as having a strong buying heritage and award-winning communications planning expertise, we lead the UK in diversified marketing and media services. This means that over 150 people - more than 41% of our client service teams - are specialists in this area, providing integrated solutions that include digital, sponsorship, direct response, data, consumer insight and evaluation.

Our stated aim is to "liberate talent" from within our business and provide the most talented and informed people for our clients. We spend more than three times the industry average on training and were the first media company to appear in The Sunday Times Top 100 Companies To Work For back in 2001. We were also the first media agency to be awarded Investor In People (IIP) accreditation - back in 1997. This has been retained every year since then.

Carat UK is seen as the jewel in the crown of the Carat network worldwide. We are equally at home servicing UK clients, which form the majority of our business, as we are with pan-European or Global advertisers.

As the largest independent media agency network, the Carat network is made up of 5,000 people in over 100 cities in 70 countries around the world. As well as being the fourth largest network globally we are also number 1 in Europe - a position we have occupied since 1995.

In the UK, Carat currently services around 80 active clients ranging from Lego to Guinness and from Airmiles to esure. While some of these are European or International clients who use Carat for their media communications needs across a number of countries, the vast majority are UK advertisers. You can see some of the work we have done for clients elsewhere on the site.

We pride ourselves on our ability to provide innovative, integrated and effective solutions for all our clients, no matter what the size. Over 40% of clients spend less than £1m on advertising in the UK. Conversely, we also handle some of the largest advertisers in the UK including ASDA for example.

Our client experience covers all sectors, from public sector to retail to FMCG to entertainment to financial services to telecoms.

Carat's structure of separate Communications Groups is unique within the marketplace. These multi-disciplinary client teams not only allow us to provide the best-possible integrated solutions across all media, they also allow us to handle many advertisers within the same sector - such as Renault and General Motors or Abbey and Alliance & Leicester.

Carat has long had a reputation as one of the strongest and most innovative media buyers in the UK. But Carat has also been responsible for some of the UK's best media planning. We have won more major awards for our client planning over the last five years than any other media agency. We are also the global market leader for digital and non-traditional media services, as well as having the largest sponsorship team in the UK. More than 41% of our business is now outside of the core areas that most media agencies spend their time doing.

Carat has arguably the strongest trading heritage in the marketplace. We were the first agency, for example, to introduce group trading in 2000. This enables us to leverage the billings of every agency within Aegis Media - our holding company group. In the UK, Carat alone is a top five buying point for all traditional media including TV, Radio, National and Regional Press, Cinema and Outdoor. However, implementational media planning & buying is just the start of what we offer our clients.

Carat is an integrated media planning & buying agency. We have the widest range of specialist media services and are the best at linking them all together. We get to see the big picture, acting as the hub of our clients' marketing activity and leading collaboration with other agencies – creative, PR, direct marketing, sales promotion, web-build and so on.

We lead the world in digital media. In the UK, we do more paid-for search marketing and search engine optimisation than most other media agencies. We specialise in everything from social media to mobile phone advertising.

We are also long-standing UK market-leaders in media research. We have our own award-winning quantitative and qualitative techniques, which enable us to understand consumers and their changing media habits the best.

We are the UK market-leader in sponsorship and experiential marketing, managing all of British Gas’ £15m sponsorship of British Swimming and Vauxhall's ground-breaking partnership with Football.

Having outstanding specialism such as these is nothing without the ability to bring them all together into a powerful communications plan. That is what Carat does best. We are uniquely structured into six business units which plan campaigns across all media. Instead of the media silos of many other agencies, this integrated structure enables us to execute truly groundbreaking campaigns.

On average, clients choose to work with us for ten years, although many of our clients have worked with us for much longer than this.