Chances are by now you’ve heard of Pinterest, the’ next big thing’ taking the social media world by storm. The site has been around for a while in the US, but its recent growth in the UK has been absolutely explosive, as the graph below demonstrates.
The site defines itself as a place to ‘organise and share all the beautiful things you find on the web’. Pinterest is a virtual noticeboard or scrapbook, where users can pin what interests and excites them in different contexts and collections. It is another platform allowing users to express themselves, this time using visual ... More
News International has confirmed that The Sun on Sunday is to launch this week, with the first issue dated February 26.
The launch has been hotly tipped since Rupert Murdoch closed the News of the World at the height of the phone-hacking scandal. The only question was – when? This ... More
We’ve all heard John Wanamaker’s infamous quip – "I know half of my advertising is wasted, I just don't know which half." This makes it all the more surprising that, more than a century later and surrounded with digital, measurable media, the industry is still struggling with this thorny issue.
For anyone who follows sport, or anyone at all for that matter, it has been hard to miss the news surrounding the famous handshake that never was between Luis Suarez and Patrice Evra. After being charged with racist conduct against the ... More
The latest ABC results demonstrate that people are still investing in magazines. Although some titles have suffered decreases many titles remain stable, which is reassuring against a backdrop of weak economic growth and high unemployment. Whilst the monthly upmarket titles remain healthy it’s the weekly mass market real life titles ... More
Giving customers an open platform to help shape a business has already proved to be a successful initiative; successful stories come from brands like Starbucks (My Starbuck’s Idea), LEGO (LEGO Cuusoo) and Dell (Idea Storm). While these platforms tend to sit on an independent ... More
The Granny Call Centre doing their bit for the environment, will you join them?
WWF Sweater day
The WWF is calling on Canadians to show their commitment to help reducing climate change by turning down the heating and putting on a chunky jumper. The campaign reminds users about the sweaters their grannies have knitted and sent them over time and encourages them to ... More
Kermit the Frog and Pepe the King Prawn are the stars of Cravendale's new TV ad, which will officially debut tonight in Coronation Street at 20.45.
The commercial is part of a major campaign in partnership with Disney to promote the release of The Muppets movie, which also includes a great ... More
